Page 19 - NIS English 2021 November 1-15

LOCAL PRODUCTS BECOMING POPULAR

On Women's Day, shawls made by artisans from Tamil Nadu's Toda tribe, traditional shawls of Nagaland,
painted stoles of Madhubani and West Bengal jute file folders made by the tribals went out of stock in a while. It
is this new belief of Indians towards indigenous products that the sale of local products in 2020 in comparison
to the year 2019, during Diwali, has broken all the records. During this period, the sales of food and textile items
increased by 10 times, while the sales of agricultural products increased by 700 to 900 percent.
Item 14.10.2019 to 27.10.2019 01.11.2020 to 14.11.2020 Increase

Metal Art Products 3.34 4.14 24 percent
Including spinning 0.01 0.34 3300 percent
wheel in box glassware
Other items of village 76.33 309.93 306 percent
industry
Fabric Cotton 82.98 724.18 773 percent

Poly Fabric 8.23 23.23 182 Percent
FabricSilk 123.28 364.64 196 percent

Fabric Woolen 42.2 105.1 149 percent

Embroidered products 1.59 3.37 112 percent
Readymade including 192.75 458.26 138 percent
Khadi Mask
Honey 6.99 21.24 204 percent

Papad 1.93 20.17 943 percent
Pickles 1.71 17.60 928 percent

Spice 1.29 12.28 849 percent

Asafoetida 0.97 10.49 986 percent
Total 544 2,075 282 percent

handloom or agriculture, defense or IT, medical
or textile or iron-ore, India's increasing exports in
OVER 300 ECO-FRIENDLY all fields reflect its transition to become a global
brand. In the last few years, 'Why India, why not
PRODUCTS ARE BEING India' is visible in the thinking of the world. But
MANUFACTURED FROM COW this transformation from doubt to trust is the
DUNG-BASED DIYAS, TO result of very farsighted planning to convert
PRODUCTS MADE FROM COW every challenge into an opportunity even during
PRODUCTS SUCH AS CANDLES, the Covid pandemic. It involves highlighting the
INCENSE, SWASTIKA, HARDBOARD, Indian products, giving attention to the local
WALL PIECE. industry, especially sectors like MSMEs, and
providing them the right platform by following
the vision of 'Made in India, Made for the World'.
A great example of this is the government

New India Samachar November 1-15, 2021 17