Page 32 - NIS ENGLISH 16-31 JAN 2022
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Cover Story
Cover Story Tourism Development
PREPARATIONS FOR 'DEKHO APNA DESH.'
UNIQUE INITIATIVE THROUGH
'ADOPT A HERITAGE' India has long attracted visitors from other countries,
Whether it is the magnificent valleys of Kashmir or
On the occasion of World Tourism Day the famed tea gardens of Darjeeling-Assam, every
on September 27, 2017, the Ministry of international visitor is keen to see the mesmerizing
Tourism introduced a unique project vistas here. In addition to this, there is a strong desire
called "Adopt a Heritage." It is a tourism to visit religious sites. The government has launched
promotion initiative undertaken by the the 'Dekho Apna Desh' program, which aims to
Ministry of Tourism, the Department connect people to sacred sites by operating special
of Archaeological Survey of India, and tourist trains. It is a campaign to encourage people to
the State/Union Territories. It has the travel extensively inside India and to visit the country's
potential to attract tourists to our rich diverse heritage monuments. It is aimed to facilitate
and diverse heritage monuments. This the development of domestic tourism amenities and
initiative began in the Archaeological infrastructure in the country's tourist hotspots.
Survey of India's key monuments, and
so far 95 monuments across the country
have been covered. Private investors will HELPLINE AND INFORMATION
provide basic and modern facilities for For the convenience and safety of domestic
these sites, including maintenance. This and international tourists, all tourism-related
plan has so far resulted in the signing information is provided 24 hours a day, seven
of 29 Memorandums of Understanding days a week in 12 languages, including Hindi and
(MoUs). English, via the toll-free number 1800111363 and
the short code 1363.
A live chat feature has been added to the Ministry
of Tourism's website to help travellers with any
questions they may have.
All information about India's tourist destinations
may be accessed in virtual form using Google 360
degree walkthrough on Incredible India website.
All information such as tour operator, hotel,
agent, and guide is available through Incredible
India mobile app.
A dedicated COVID-19 cell was established to
handle international visitors. Help was extended
to foreign tourists stuck in India during Covid
through the 'Stranded in India' portal.
30 New India Samachar January 16-31, 2022