Page 57 - NIS English 16-31 May 2023
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Mann Ki Baat  Nation



        The Mann Ki Baat program started                               4 MAIN PILLARS OF
        on October 3, 2014
        The  popular  programme  Prime  Minister's             PM MODI'S COMMUNICATION
        Mann Ki Baat on All India Radio was launched         n   There are 4 main pillars of Prime Minister
        on 3 October 2014. It is broadcast on the last         Narendra Modi's communication - promoting
        Sunday  of  every  month  at  11  am  on  All  India   emotional, spiritual, intellectual, and
        Radio  and  DD  network.  The  100th  episode  of      physical activities. 'Mann Ki Baat' is PERFECT
        the 30-minute 'Mann Ki Baat' programme aired           communication. In this PERFECT means,
        on 30 April 2023. Apart from English, Mann Ki

        Baat is broadcast by All India Radio in 22 Indian     n  P-Peace
        languages,  29  dialects,  and  translated  into  11   n  E-Empowerment

        foreign languages. This includes Hindi, Sanskrit,     n   R-Reflective
        Punjabi,  Tamil,  Telugu,  Kannada,  Marathi,         n  F-Festive

        Gujarati,  Malayalam,  Odia,  Konkani,  Nepali,

        Kashmiri,  Dogri,  Manipuri,  Maithili,  Bengali,     n  E - Economic Development
        Assamese, Bodo, Santhali, Urdu, Sindhi. Dialects      n  C-Caring

        include  Chhattisgarhi,  Gondi,  Halbi,  Sargujia,    n  T- Thoughtful

        Pahari, Sheena, Gojri, Balti, Ladakhi, Karbi, Khasi,
        Jaintia,  Garo,  Nagamis,  Humar,  Paite,  Thadau,
        Kabui, Mao, Tangkhul, Nyashi, Adi, Monpa, Aao,        PM MODI IS HOLDING PUBLIC
        Angami,  Kokborok,  Mizo,  Lepcha,  Sikkimese
        (Bhutia).  The  11  foreign  languages  include       DIALOGUE WITH 'MANN KI
        French, Chinese, Indonesian, Tibetan, Burmese,        BAAT' CONTINUOUSLY
        Baluchi, Arabic, Pashto, Farsi, Dari, and Swahili.    FOR 9 YEARS

                                                              Mann Ki Baat, promoted the word Divyang
        100 crore people have listened to
                                                              instead of handicapped to give respect to
        PM Modi's Mann Ki Baat, 23 crore
                                                              this group and worked to connect them
        regular listeners
        About 96 percent of the citizens are familiar with    with the progress of the society. The work
        Prime  Minister  Narendra  Modi's  monthly  radio     of reviving many Indian sports was done
        programme 'Mann Ki Baat'. The programme has           through 'Mann Ki Baat'.
        reached  100  crore  people  who  have  listened      n   Mann Ki Baat is a program in which the Prime
        to  the  program  at  least  once.  This  figure  has   Minister of the country has been talking to the
        come from a detailed  study done  by Prasar             public for 9 years but he has not spoken about a
        Bharati and the Indian Institute of Management          single political issue.
        Rohtak.  23  core  people  regularly  listen  to  this   n   By encouraging more than 700 contributors and
        programme  while  another  41  crore  listen  to  it    270 organizations in the 99 episodes of Mann Ki
        intermittently. According to the study, a total of      Baat aired till March 2023, PM Modi has given them
        44.7 percent of people watch this program on TV         the inspiration and confidence that they too can
        while 37.6 percent of people watch it on mobile.        contribute to society.
        Watching the program is preferred to listening.       n   From Ladakh and Lakshadweep to Northeast and
        A total of 65 percent of listeners listened to the      Punjab, from farmers to the scientific fraternity, from
        program  in  Hindi  while  English  came  second        self-help groups to startups and co-operatives to
        with  18  percent  of  listeners.  'Mann  Ki  Baat'  is    space, individuals and organizations along with
        being broadcast  from 501 radio stations  of            making successful attempts to touch every sector
        All India Radio.                                        in 100 episodes through the programme.
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